Resources
Sales and follow up
Quoting, pricing, objections and the follow up that closes the work you already have.
How to Get More Event Lighting Bookings: A Practical System for Turning Leads Into Clients
More leads will not fix a broken proposal. Here is the seven stage system that turns the enquiries you already have into confirmed bookings.
13 minute read Sales and follow upWhy Event Lighting Leads Do Not Book
Eight reasons a quote goes quiet, and what to change about each one.
8 minute read Sales and follow upEvent Lighting Pricing Strategy
Package tiers, anchoring and why a single flat number is costing you money.
10 minute readOther topics
Browse the rest
Marketing
How to market an event lighting company, from first plan to a full pipeline.
SEO and Google
Search visibility, Google Maps and the profile work that wins the local pack.
Lead generation
Turning attention into enquiries, and enquiries into a predictable pipeline.
Website
What belongs on an event lighting website, and what quietly costs you bookings.
Venue partnerships
Preferred vendor lists, venue outreach and referrals that repeat every season.
Wedding lighting
The wedding segment specifically, from engagement season to the booked date.
Business growth
Scaling past the owner, raising average booking value and moving into corporate.
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Find out what is costing you bookings
Tell us where to look. Within 48 hours you get a personal video walking through your website, your Google profile and your Instagram: what is working, the three things costing you bookings, and the one fix to make first.
- A 5 minute video recorded for your business, not a template report
- Delivered within 48 hours, no call required to receive it
- Yours either way, whether you ever work with us or not
- Your website, as a planner sees it
- Your Google Business Profile
- Your Instagram and reviews
- The three fixes to make first
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